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21 Feb 2020

Maha and Ginney Noa at House of Jumpman - Milano


Jordan Brand's latest womenswear collection is here to unite all women. Ginney Noa and Maha's very own Saskia are going way back and kickstarted their own career a few years ago around the same time and kept supporting each other. Co-creating is very important to us at Maha and when Jordan asked us to join them to Milan for the preview of the Women's Flight Utility Apparel Capsule-collection Ginney was the first that came to our mind. In this recap you get to see the co-creation between Ginney and Maha, from friends to collaborators. 

We flew to Milan to participate in an upcycling and styling workshop by Attico's Gilda Ambrioso and Giorgia Tordini, listened to a very inspiring Panel Talk about elevating your voice as a woman including Lidia Carew, Nausicaa, Del'Ortoo and Bambii and got a glimpse of the brand new collection. This all took place at the stunning Museo Del Novecento near the Duomo.  

We want to thank Team Jordan for having us at this amazing trip and Ginney Noa for her ongoing creativity, laughter and dance moves.

You can get your hands on the collection right now at Maha. click here

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